Marketing and Social Media Manager

Job Title: Marketing and Social Media Manager

Job Type: Full Time

Salary: £19,000 pro rata

Location: Bristol

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Overview

We are looking for a hardworking, self-motivated and confident team member with a strong academic background and excellent communication skills to join our growing Lead Generation team in Bristol. You will be prospecting new business through reaching out to a multitude of different potential clients. Responsible for creating and executing tactical promotional plans to constantly optimize and improve campaigns. This person will work closely with product management, editorial, and sales to complete lead programs to the satisfaction of our advertising clients. As a start up this role has huge potential for growth and we are looking for someone who is confident to embark on this journey with an open mind and be instrumental to change. In return this individual will be offered limitless opportunities.

Job Description

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Content Creation and Email Marketing:

Supporting our Creative Director with content creation and the management of email campaigns. Deliver effective and on brand marketing comms and organise scheduling of content. Testing and reviewing campaign approaches and providing technical support. This individual will be required to act quickly, driving conversion and lead generation.

Administration tasks such as tracking progress, managing inboxes and scheduling meetings for the sales department.

Planning daily, weekly and monthly tasks to ensure selling time is maximised and activity and revenue targets achieved.

Linkedin:

Using LinkedIn Helper to automatically connect with people and send out an initial message to them. Management of communications and bookings. Training will be provided on this.

Understanding and analysing the different tools, systems, softwares and regulations that can work with LinkedIn.

Data:

Some elements of data sourcing and data management - depending how role progresses

Social Media:

The ability to connect with data across different social media platforms if required. Creativity - we want someone who will make this role their own. Comfortable writing industry specific content and engaging with experts across different platforms to increase visibility.

Coordinates and executes tactical promotional plans to achieve leads across multiple platforms (social media, email, search, SEO, web advertisements, etc.) and across all products to increase exposure and conversion.

Work closely with project management and editorial to ensure the correct content is being created to deliver maximum impact and engagement across audiences.

Key Skills/Experience Required:

• Bachelor’s degree
• Strong analytical skills to analyse and optimize campaigns; must be able to use gathered data for strategic planning rather than only data reporting.
• Excellent interpersonal, written and verbal skills required to interact effectively and professionally with internal and external parties at all levels.
• Solid proficiency with MS Office products (Word, Excel, PowerPoint)

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